From November 2017, Danish design brand Vipp invites you for a stay at the #vipphotel; a selection of curated design locations for people who seek a design experience out of the ordinary. Each destination gives the visitor the chance to experience the Vipp universe first hand; from purist kitchen and bathroom concepts to accessories, lighting and furniture.
The moment you check in at the Vipp hotel, it’s fully booked. That is because the Vipp hotel is not a hotel in the traditional sense. Instead of offering many rooms in one location, Vipp offers unique rooms at various destinations.
"Our destinations all share the same goal; we want to invite people to experience firsthand our philosophy of good design in a place out of the ordinary.", says Kasper Egelund, CEO at Vipp.
Though the Vipp hotel is still small with just two rooms so far, the rooms are a sight to see. Guests can opt for a design experience in a 400m2 Copenhagen loft designed by renowned Danish architect, David Thulstrup, or choose to retreat to the 55m2 Vipp shelter in the Swedish wilderness. More destinations for the Vipp hotel are already in the making: "Our ambition is to have a palette of destinations with rooms curated to people who seek a one-off design experience, or customers who want to try to live with the Vipp kitchen in a home-away-from-home setting. A Vipp kitchen is for life, but you can start with just a weekend.", Kasper Egelund explains.
A peaceful hideaway awaits in the Swedish wilderness, the Vipp shelter is a true manifestation of the Vipp DNA. Vipp was born in 1939, producing steel products for the professional market. This legacy has been put to work in designing the Vipp shelter; a black steel structure in the woods with all the necessities and nothing more. The shelter is 55m2 of Vipp DNA, inspired by the idea of switching off and escaping to and connecting with nature and Everything in the shelter is made by Vipp; from the smallest espresso cup to the kitchen. Enter the shelter and you enter the design universe of VippA peaceful hideaway awaits in the Swedish wilderness.
The Vipp loft is perched atop the Vipp offices in an old printing factory from 1910 in Copenhagen’s Islands Brygge area. At the Vipp loft, Studio David Thulstrup has created a multi-functional and holistic home environment on 400m2. The space is characterised by original oak timber ceiling rafters and high sloped ceilings - allowing for a mezzanine level to add yet another dimension to the feeling of staying in a loft. The experience The 400m2 loft is a true design experience just 10 minutes from the heart of Copenhagen. An opportunity to play around in the Vipp kitchen, lounge on the daybed, soak in the tub or catch up on reading in the library. Just next door are bakeries, coffee shops and the Copenhagen harbour.
Vipp hotel Current locations: Copenhagen, Denmark and Immeln, Sweden Available for bookings from 1 November at vipp.com. The full Vipp collection is available exclusively in Australia from Cult, with an immersive Vipp Concept Space now open in all Cult Showrooms.
Vipp is available exclusively in Australia from Cult, with an immersive Vipp Concept Space now open in all Cult Showrooms.