So Wrong it's right!

Wrong for Hay is oh so RIGHT! 

Launched at London Design Week 2013 and iSalone Milan earlier this year, Danish design company HAY have collaborated with Sebastian Wrong to create Wrong for Hay. Wrong's extensive knowledge of manufacturing processes, materials and his quirky aesthetic have culminated to bring together this debut collection.


Sebastian Wrong is known for the innovative design platform ‘The Wrong Shop’, which encourages designers to produce pieces that explore creativity and unorthodox methods of production.


In addition to the already hugely successful Hay collection, Cult are excited to be launching Wrong for Hay. Sebastian Wrong himself will be joining us from London to launch the collection in the showroom for Melbourne Indesign.


Wrong will be hosting focused sessions on the new collection on Saturday 23rd of August at 10:15am and 2:15pm.

Put it in your calendar!

What: Sebastian Wrong sessions

When: Saturday 10:15am and 2:15pm   

Where: 680 Elizabeth Street, Melbourne






* Sebastian Wrong portrait courtesy of Blickfang