Take a Seat in the Mercedes Me Store
by Ben Downey
Located on Collins Street, Melbourne, this CBD concept store by Mercedes-Benz and St.ALi unites luxury cars and designer furniture in a sleek coffee venue meets design hub.
Mercedes-Benz vehicles are a unifying theme of the space, with a different car from the fleet on display in the centre of the room every two weeks; anything from a rare classic, to a new model, to a Formula One racing car during the Grand Prix.
Australian-made Molloy Chairs by Adam Goodrum for nau are placed centre stage in this unique concept space, that also host different events which shine a spotlight on the brand’s varying partnerships across fashion, design, innovation, sport, food and art.
