Celebrating 70 Years of Design Excellence: Cult x Fritz Hansen
Two weeks ago, Cult Design had the pleasure of hosting two unforgettable events in Melbourne and Sydney to celebrate a remarkable milestone — the 70th anniversary of the iconic Series 7™ chair by Fritz Hansen, alongside the launch of the stunning new 7:14 AM colour edition.
These events brought together design enthusiasts, industry professionals, and long-time admirers of Fritz Hansen to honour one of the most enduring and beloved pieces in modern furniture history. We were especially honoured to welcome Dario Reicherl, CEO Asia at Fritz Hansen, who joined us to mark this special occasion and share insights into the legacy and future of the brand.
Both evenings were filled with inspiring conversations, beautiful design, and a shared appreciation for craftsmanship and innovation. Guests had the opportunity to experience the new 7:14 AM colour edition up close — a fresh and elegant take on a timeless classic.
We are thrilled to now share a selection of images from both events, capturing the energy, creativity, and community spirit that made them so memorable.
Melbourne Event.
Our Melbourne celebration was hosted in a warm and intimate setting, where guests enjoyed a curated evening of design, conversation, and community.
We’d like to extend a heartfelt thank you to our incredible event partners who helped bring the evening to life:
Catering by Florian
Bar staff by Black and White Waiters
Photography by Amy Hemmings - Lumea Photo
Sydney Event.
Our Sydney event was equally vibrant, with a lively crowd and a beautiful showcase of the new 7:14 AM colour edition. The atmosphere was electric, and the celebration truly reflected the spirit of design innovation.
A big thank you to our Sydney event partners:
Catering and bar staff by Radish
Photography by Fiona Susanto
