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We mirror from birth – the environment, our careers, ourselves. We look for an angle, take a perspective, engage in reflection. As Lewis Carroll’s Alice found, it’s a door to another world. MIMESIS is an ancient Greek term that touches on the aesthetics of imitation and mimicry, and the tension between appearance and reality. MIMESIS is also said to be the “soul” of an artwork.
Width: 425 mm
Height: 700 mm
Depth: 82 mm
Ash Grey and Basque Red
All The Way To Paris (ATWTP) started as a graphic design duo in 2004 and has since evolved into an award-winning group of global talents with a passion for pushing the creative envelope and going beyond the boundaries of the expected to explore a broad spectrum of projects within visual communications. From graphic identities, digital designs, illustrations, art and museum catalogues, exhibition graphics and books to rugs, fabrics, intriguing design objects and interiors.
For founding partners Tanja Vibe and Petra Olsson Gendt, their raison d’être stems from a Scandinavian no-nonsense approach to design, where they continuously seek to eliminate the unnecessary.